Call of Duty: World League
Visual Design, Social Marketing
The Call of Duty series is the most popular first-person shooter of all time; unsurprisingly it has its own eSportsleague operated by Activision. Call of Duty World League is a worldwide eSports league that offers competitive play for Call of Duty games.
I worked with Activision to create a series of "Match of the Week" social posts that promote matches and drive hype to the games. I designed the posts to highlight top team players while increasing excitement for upcoming matches. These posts were used on social media (Facebook, Twitter and YouTube) and the Call of Duty World League page.
Sr Designer: Charles Calixto